This Happened: Don Dokken and Gilby Clarke Sell Miracle Whip

Seriously, there isn't anything to say about this. Don Dokken, Gilby Clarke and a bunch of other random people did a commercial for Miracle Whip. I guess the commercial paid well...

Comments

[Him]

Well, I guess I wouldn't call them random people, just people who used to be a bit more famous.

Tiffany? The Village People? Lance Bass? Heck, all of them are recognizable.

Doesn't even need to be ironic to be funny (though it was). If Snider can peddle Stanley Steemer, with tongue firmly in cheek and cash firmly in wallet, why not Dokken?

At least the pouty lips and feigned seriousness/sincerity was a bit less off-putting than conceptualizing the idea of Kick Starting My Heart in a Kia!

As marketing goes, this is pretty savvy for a much maligned condiment (Billy Carter to Mayo's Jimmy).

[Troy]

That was hilarious..:)

[Rita]

Where do I start with this? Hmmm.

They must have paid a lot to get some of these musicians. Wynona Judd is huge (not like that, I'm not that mean) in country circles and Susan Boyle too. I liked that they were addressing peoples' conceptions ( or misconceptions) of their own genres. Lance Bass' tear was priceless.

Lastly, Don Dokken hasn't aged that well. Looks old beyond his years. I guess not looking after yourself does that. Too bad. He was nice to look at back in the day and we all know his voice is not what it used to be.

[Metalboy!]

The highlight of this "Anthem for a Good Cause" parody (a la "We Are The World and "We're Starz", etc.) is the "humor" tear rolling down Lance Bass's face.

I put quotes around the word humor, as I'm not quite seeing the same level of that as I might the amount of Miracle Whip I would put on my ham sandwich made from my Easter leftovers.

Though the concept is dead on strategy for the ongoing ad campaign to "Keep An Open Mouth", that is, to be more accepting and willing to try more often the oft maligned Miracle Whip, to me, it falls a little flat.

And that is because, IMHO, it's very difficult to have fun with something when it's original form was about a topic meant to be taken seriously, that being the cause to eliminate world hunger, particularly that of the starving children of Africa.

p.s. Kudos to HIM for name checking all the performers and let's not forget Wynona Judd. And boy, Dokken just does not look or sound good. It becomes more and more hard to believe he was once a poster boy for Hair Metal and could sing his a*s off. Clearly, he just does not take care of himself and should probably lay off stuff like Miracle Whip. I also wonder if the creatives from ad agency McGarryBowen Chicago who came up with this little gem also devised the Synantec commercial featured here a couple of years ago as they both star Don Dokken? McGarryBowen Chicago is also the agency who brought us the hit Bud Light Super Bowl spot, "Weego", from two years ago.

[Jeff]

That was the dumbest thing I've ever seen

[Gary]

LOL! Don Dokken looks like he should be living in a refrigerator box beneath an overpass on I-80 for Chrissakes.

[Metalboy!]

Hahaha!!!, Gary! So cruel! Funny, but oh, so delightfully CRUEL! Thanks for demonstrating REAL humor to the group, Gary! Hahaha!!!

And Rita, ya beat me to the punch with your comments! And how did I space out Susan Boyle? YouTube sensation to nobody in 5 minutes -- such is pop culture today.

[Rita]

Two peas in a pod Metalboy! Two peas in a pod.

And Gary, very very funny!

[Roy]

LOL!!!! The $$$ must have been worth it..

[dj]

its all for the money.....haha i dont get why musicians get shit for this stuff, the only thing about the whole thing i dont like is that kiss name is on everything, but oh well, i dont mind it, i guess.....

[Sleaze Rocker]

Horrible to say the least.