Motorhead Prepares Whisky Launch

So Motorhead is about to launch their own brand of whisky. I think we should all buy some! I'm not a whisky drinker. I prefer a good Pinot Grigio myself (haughty wine snobs be damned. I like what like!) But a bottle of the Motorhead stuff would look cool on the counter for sure. Will you buy a bottle?

MOTÖRHEAD-Branded Whisky To Be Launched Next Week http://www.blabbermouth.net/news/motorhead-branded-whisky-to-be-launched-next-week/

Posted by Blabbermouth.net (Official) on Wednesday, September 23, 2015

Comments

[Snoot]

I bought the Motörhead wine and the Motörhead vodka so I'll probably buy this too.
Made by a Swedish company that usually makes quality stuff (not IKEA).

[Him]

. . . but only after he gives the stuff up for Vodka?!!? It can't be any worse than marketing your own collections of "fun vibrating toys" . . . oh wait, they did that a couple of months ago. Nothing says "March or Die" like a back massager from Fingerhut (wink).

Brand on, brand on. Everyone seems to be doing it.

[Gary]

Catchphrase : "Born To Raise Hell (or at minimum one helluva hangover tomorrow morning)"

[Metalboy!]

Ironic that he's endorsing the stuff that's killing him. Still, the bottle does look cool with the Motörhead graphics on the label.

[fletch]

For me, it's dave's choice of whiskey or none, Jack Daniels-which I rarely drink these days anyway. But, I did hear from a credible source (Sammy Hagar on Howard Stern) that the bottle Dave drinks from, while on stage is often filled with iced tea. Ah, the ultimate front man with his stagecraft. Perhaps, Criss Angel got some of his stage show ideas from dave, too.

But, as mb fittingly points out, it is ironic that lemmy is hawking what is killing him. It's kinda like NJ Governor Chris Chistie ordering the NJ National Guard leader, Michael L. Cunniff, to slim down. Perhaps, he'll do it the way Christie did- with gastric-bypass surgery. Yeah, that's safe and healthy.

[bkallday]

wine drinkers=hipsters

[Bob]

Allyson, I am a Connoisseur of the grape, and there is absolutely nothing wrong with a good Pinot Grigio, especially on a hot day. that unmistakeable green apple characteristic just floors me every time...Good stuff!

Him, I agree with you, the whole branding thing has gotten way out of hand. Business people will tell you it's a way to make up for reduced record sales, but it's really just advertising and marketing run amok. Branding has trickled all the way down to every day people like you and me. How many times have you read job searching advice about developing your own personal brand. Individual people can't even be people anymore -- we need to be brands just to attain gainful employment...Our society is doomed!

Ahem, philosophical rant over. Back to the Whisky. As a consumer, I won't buy anything just because it has someone's name on it. The product itself has to be good, as well as sold at a reasonable price for what the product is. I'll have to see how much a bottle costs, but this actually sounds like it will be a decent Whisky. Given Lemmy's ravenous thirst for Jack Daniels over the years, I'm surprised they didn't try to develop the Whisky more in that style, or has Jack Daniels patented the charcoal mellowing process?

Another thing I like is that, if the PR hype is to be believed, the boys in the band actually spent time tasting and evaluating prototypes until they found something they were happy with. That at least shows a desire on their part to attach their branding to a quality product.

[Dj]

Well said Bob!! It seems like the everyday person is more than willing to become a walking billboard. I agree with not buying anything just because of somebody's name on it. I get needing to make money and needing to make a living, but branding has gotten outta control. Thanks father Gene!!!! If this is quality I wouldn't mind buying it, since Whiskey is the only way to go for me. I cant fight the fact that the Motorhead logo looks great on a bottle of Whiskey and would look cool on the counter.

[Gary]

I hear ya Dj. That is one bitchin' looking bottle of hooch. \m/

[Metalboy!]

Indeed, it does look cool. Can't you just picture the members of the band cultivating their discerning palettes with subtly different permutations of this new magical elixir so elegantly poured by the distinguished tuxedoed gentlemen at the distillery?

[Him]

Good observations, Bob.

And you had me laughing Metalboy! After all, you have to develop (fabricate) a good backstory to go along with that which you brand. Imagine the backstory for their sex toys?!!? Worse than that picture of Lemmy in Daisy Dukes!

Ah, bkallday is back to take a swing and a miss. Though stupid hipsters in France and Italy, back in the day, tending the fields in their skinny jeans while texting on marble slabs. Prissy idiots, the lot of them!

Fact is, wine can be all about smoke and mirrors (heck, most things can), about fabricated scarcity and holier than thou proclamations that drive up prices (Robert Parker anyone?). As with most alcohol, I think the generally accepted rule of thumb holds: you can tell the difference between a 10 dollar bottle and a 50 dollar bottle, but you have to be pretty discerning to tell the latter from a 100, or 500, or 1,000 dollar bottle. That said, if you enjoy it, you should drink it (in moderation . . . mostly).

And, like most things, where you are and who you are with have a great deal to do with how much you enjoy something, sometimes much more, than the critics are willing to admit.

[bkallday]

Frankly i dont gaff about what's going on in France & Italy. Copying those fools is not something im trying to do! Ppl only drink wine now because for some unknown reason, its the hip thing to do right now. Kind of like living for social media sites.

[Him]

Goodness me, bkallday. You really do pursue a point even after it has fizzled. Is this not a case where you can see a possible alternative to the views you proffer?

You do know that immigrants brought wine-making techniques to the States? That it is a part of our culture going back to Founders like Thomas Jefferson? That wine has crossed long standing class divisions because both the elite and the working class enjoy it?

Are there people who drink it because they think it is fashionable? Sure, just like making artisanal pickles or searching for the next micro-distilled batch of gin or bourbon.

But, here again, you use an Elephant Gun to swat away a rather pesky fly that messes with your sticky pomade of truth. I know. You don't care what I think. Still, I root for you like few others. As a test case, you are one for the record books.

[Metalboy!]

BK... Seriously, what the hell... Here's some ways you may be able to relate to Wine better... A great red wine with a steak... Chicks dig white wine... I suggest you watch the movie "Sideways", one of THE funniest movies to ever come out of Hollywood. You'll laugh your as* off AND probably want to head straight for Sonoma right after you see it!

[Him]

Great reference, Metalboy! Though the episode of "I Love Lucy" where she and Ethel are stomping grapes remains a classic as well:

https://www.youtube.com/watch?v=fUxjOS3g6Uc

I guess you have to be thankful some production routines have been updated!

[bkallday]

Sorry metal boy, but id never date one of those snobby bitches, that "just drinks wine". No thanks, brotha! Can you imagine their idea of having a good time? Some of those would be: updating facebook, checking their twitter/instagram, posting their newest snapchat, watching house hunters & reality shows, etc. No thanks!

[Him]

Here, let me try this approach:

wine drinker = snobby bitch

The math is odd, even if someone's personal experience suggests that correlation is, in fact, causation. But that's the thing about opinions.